The Case of Barnes and Noble Bookstores

This paper will analyse the current line of merchandise performance of Barnes and courtly Bookstores which are based in novel York. The federation, which started more than a century ago started out as a belief press and turned out to be one of the largest bookstores in the world. introduce the attach tos threadbare set performance in the New York line of descent win over in a five-day period from August 6 up to August 10 for the current year as healthy as providing a forecast for its future performance can be attributed with several factors.One of the factors that consider the clove pink price performance of the keep guild is the familiar decisions that guide the company. Currently, under Steve Riggios term as CEO, the stock price of the company at NYSE has already soared to its current level of 30+- barrier through a lot of innovative as good as daring in-store offerings. In 2007, all of the Barnes and Noble Bookstores in the linked States totalled to about 840 i n all with average store openings of 30 to 40 every year. The stock price of Barnes and Noble has also been affected by the modern comfort offerings within all its stores which have Wi-Fi connections with modest breach fees.The Barnes and Noble stores also have the cafe offerings such as Starbucks umber which greatly provides convenience to its customers. This could probably be one of the reasons why the company has been enjoying a modest growth for the past years. In 2006, r howeverues for Barnes and Noble and its subsidiaries reached $5. 3 billion USD. It could then be said that the modern as closely as cosmopolitan outlook of the bookstore company would keep its stock prices as well as revenues up or the next pas de deux of years or so.That is also according to the current figures provided by the companys solid 57,000 employees as of the 1st quarter of 2007. Explaining how these internal factors could affect the fate of Barnes and Noble stock prices, it would have to be attribu ted to the image that the company projects towards their customers as well as their investors. The offerings are the companys fashion of differentiating themselves from another(prenominal) conventional bookstores in the book retail industry.And with a food market as volatile as that of the United States, market differentiation is rightfully important for Barnes and Noble to win market shares as well as investors who would finance their planned expansions in the future. This would have to be coupled by other aggressive marketing strategies for their books as well as other future offerings which investors will dig out as good investments. away Influences Another important aspect in determining the future stock price performance of Barnes and Noble in the New York Stock Exchange are the external factors or those that are way beyond the direct of the company.External factors may include the over-all performance of the retail industry, the situation of the US Stock markets as well as regional markets which may affect the company such their source of raw materials as well as major(ip) retail subsidiaries. In this case of Barnes and Noble, it can be said that the fashionable bookstores stock performance may be at the mercy of the bearish US stock market which as Ben Bernanke announced, could sensation to a slight slowdown in the US economy as the US real estate draws to a halt.This could greatly affect Barnes and Noble which attributes most of its profits from high consumer spending. If and then the US economy would in fact be slowing down, the bookstore will experience a hard time making customers come back and purchase reading material materials. Although the bookstore has offerings which may remedy entice customers to come back without even buying a book or a magazine, this situation could still greatly affect the performance of not only the bookstores stock price performance but for most American companies as well.